The South Africam
South Africa is struggling to attract European tourists seeking authentic experiences post-COVID, even though its unique cultural blend offers an experience no ordinary camera can capture.
To showcase this unseen South Africa, we created the South Africam, a camera built from local materials to capture and share authentic stories, inviting European travelers to discover the country like a local.
CLIENT
South Africa Tourism
CATEGORY
PR + Socials
AWARDS
2x finalist of International Tourism Film Festival Africa (2025)
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